Product Manager

Details:

Wage: $24.04 - $33.65/hr

Location: 3500 20th St. E., Ste. C, Fife, Wa, 98424

Position Location: 100% Onsite

Position Status: Full Time/ NON-EXEMPT

About the Position

The Product Manager will lead strategy, development, and lifecycle management for assigned confectionery product lines across the Brown & Haley portfolio. You will translate consumer insights and market trends into compelling product concepts, manage the business performance of existing items, and collaborate cross-functionally to bring new offerings to market. This role reports to Sr. Marketing Manager and works closely with R&D, Sales, Operations, and Finance to deliver products that delight consumers and strengthen our brand footprint.

Essential Duties and Responsibilities

Include the following: Other duties, responsibilities, and activities may change or be assigned at any time with or without notice. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.

  • Develop and execute product strategy and roadmap for assigned brands/products.

  • Partner with R&D to drive new product development, flavor innovation, and seasonal launches.

  • Conduct category, consumer, and competitive analysis to inform product direction and identify growth opportunities.

  • Build financial models and product business cases, including pricing strategy and demand forecasts.

  • Manage product lifecycle, including performance tracking, SKU optimization, packaging evolution, and cost improvement initiatives.

  • Collaborate with Marketing on positioning, storytelling, consumer research, and launch plans.

  • Partner with Sales to support retailer sell-in, seasonal planning, merchandising, and trade program development.

  • Ensure packaging, formulations, and claims adhere to regulatory and internal standards.

  • Lead timelines, deliverables, and cross-functional communication to ensure on-time, on-budget execution.

Additional Responsibilities include but are not limited to the following:

  • Other duties as assigned

Position Requirements

The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities.

Education:

  • Bachelor’s degree in Marketing, Business, Food Science, or a related field or equivalent experience. 

Related Experience:

  • 5+ years of product management experience. CPG experience strongly preferred, confectionery experience a plus. 

  • Demonstrated experience with product lifecycle management and cross-functional leadership. 

Competencies:

  • Strong analytical, presentation, and communication skills. 

  • Ability to balance creativity with disciplined business thinking. 

  • Collaborative working style and comfort working across multiple teams. 

  • Genuine enthusiasm for consumer brands and the joy that confectionery brings. 

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this Job, the employee is regularly required to lift and/or moveGe up to 50lbs. The employee is regularly required to stand for extended periods of time; walk; use hands to finger, handle, or feel; balance; bend and reach with hands and arms; and talk or hear. Occasionally required to climb ladders, sit, stoop, kneel, squat, and/ or crouch. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus.

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